Our Unique Selling Point is through customer empowerment, a chance to be hands on with the product. Inspired by an art class, consumers can take part in store mixing notes to create a personalised scent; adding colour of their choice to create their own fragrance.
In our shop the consumer can enjoy the creative experience. Wearing aprons, sitting at work benched, mixing their chosen scents, adding colour with the help of our fragrance employees. In the shop they would also gain knowledge about fragrance and natural products - which is a key part in our brand's ethos.
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